International Opportunity

CycleBar is seeking highly-qualified partners to expand our fast-growing fitness brand in Europe, Asia, Australia, Africa and Latin America through master franchising.

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CycleBar is America’s largest network of premium group cycling studios and one of the world’s most established boutique fitness franchise brands.

The first CycleBar studio opened in Wellesley, Massachusetts in 2004 and, since its franchising launch in 2014, CycleBar has grown to over 130 locations open across the United States and Canada with over 200 studios in development.

Riders keep coming back to CycleBar for its immersive experience and remarkable fitness results. Franchisees are attracted to CycleBar for its proven business model built upon sustainable, recurring revenues.

International partners receive extensive initial and ongoing training and support from our experienced team of fitness and franchising professionals. Our head office is located in Southern California, the birthplace of many fitness and lifestyle trends that have made an impact on consumers worldwide.

Master Franchisees will be granted the exclusive right to develop CycleBar studios in their market through a combination of direct ownership and sub-franchising. Prospective Master Franchisees should have a high level of business acumen and a fast-growth mentality. They will build and manage a small team that will allow them to successfully sell and support franchisees in their market, with ongoing support from CycleBar.


Prospective Master Franchisees must have the following qualifications:

● Extensive experience in the market with fitness, franchising, multi-unit retail, or another growth-oriented business

● Access to investment capital of at least US $1,000,000

● A high degree of enthusiasm for CycleBar

● A growth and sales mentality

● The desire and ability to manage an outstanding team, and to lead a diverse network of franchisees

● The ability to focus 100% attention on the launch and initial growth of the business.

About Xponential Fitness


Xponential Fitness is the curator of the best brands across every vertical in the boutique fitness industry. In partnership with TPG Growth, Xponential Fitness not only has the leadership team, but also the financial capabilities and network to enhance ensure continued growth and expert support for all international partners. Current Xponential Fitness franchise brands include Club Pilates, Row House, StretchLab and AKT.

Qualified individuals or companies may have the opportunity to represent multiple Xponential Fitness brands within their market.